What’s Happening in the Start-Up World of 2022?

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    Start-Up World
    Cropped shot of a group of young designers using sticky notes during a brainstorming session

    From social and small business start-ups to Sloto Cash casino and other types of buyable start-ups, the pandemic has proven to be a period of growth for new start-up world as well start ups that have been working towards gaining traction in the business world.

    Regardless of how you define a start-up world – as any “new business” that sells services and products to a tech-oriented company, one thing that’s clear is that the pandemic unleashed a high level of entrepreneurial activity that most analysts could never have foreseen when dismal economic forecasts were made in early 2020 when COVID-19 lockdowns hit.

    In the United States, 4.3 million new businesses registered in 2020, a 24% increase over 2019 and the most in the 15 years that the Census Bureau has kept track. Final numbers for 2021 have not yet been released but observers expect to see the growth continue. Not unexpectedly, many of the new start-ups are pandemic-related including online retailing, food service deliveries, work-from-home accommodations and logistics.

    Other sectors, however, have also seen significant increases including finance, construction and manufacturing.

    Some observers suggest that the fluctuations in the labor market gave people the chance to take the time to develop their new businesses. Millions of people who had been laid off were held afloat by unemployment benefits and stimulus checks which gave them needed financial support so that they could build their ideas into a business.

    The start-up world has allowed these new businesses to grow at their own pace. And the advances in Internet technology, including the world’s increasing reliance on the online marketplace, means that it’s easier than ever to grow a company, regardless of whether it’s in a tech-related field or in a non-traditional field.

    Some of the most innovative and creative start-up world to watch in 2022 include:

    Amai Proteins

    Amai Proteins, founded in 2016, is dedicated to creating a healthier alternative to sugar and sugar replacements. Amai, which means “sweet” in Japanese, takes protein ingredients and turns them into “designer proteins” so that they become healthy and tasty sugar substitutes.

    The company aims to expand beyond sugar substitutes in the near future so that the fermentation process used will make it applicable to all types of foods. Amai uses all non-GMO ingredients to make foods that are healthy, food-compatible, scalable, environmentally friendly and sustainable.

    Tulu

    The Tulu service makes it easier for property owners to rent out their properties with services that are valuable to potential renters. When a customer signs up for Tulu, his renters will have access to appliances and devices such as vacuum cleaners, office supplies, coffee machines, film projectors and other supplies. In this way, property owners make their property more valuable to potential clients who, thanks to their rental contract, will have access to such items.

    Tulu takes care of all of the details of providing and curating these items so the renter knows that he doesn’t need to rely on a third party to get these needed items. Once the renter notifies Tulu that an item is needed, the Tulu delivery team will deliver it, making everything quick and efficient through one seamless transaction.

    Available items include whatever is needed for office space, a lounge, a lobby, the hallway, the laundry room or amenity spaces.

    Artlist

    YouTube, Netflix and other creators can use Artlist automated licensing platform to sell their materials on a subscription basis. This one-stop-shop for content creators gives users, such as independent filmmakers, the chance to license music quickly and without paying an exorbitant amount of money. The company launched in 2016 and in its first year of operation licensed songs more than 820,000 times.

    The goal of the company is to make it quick and easy for the user to gain access to the music that he wants. Every time a song is downloaded from the site the artist(s) receive(s) their payment.

    Artlist supports all the major platforms including YouTube, Instagram, Facebook, Twitter, TikTok, Twitch and Vimeo for content for broadcasts, websites, commercials, weddings, games, podcasts, presentations, apps and cinema.

    Empathy

    Mental health professionals say that losing a loved one is one of the biggest traumas that one can experience in life. The passing of a beloved friend or family member often comes as a shock and the survivors can fall victim to the “death industry” where they may be pressured into spending thousands of unnecessary dollars to organize the funeral, get a casket and deal with the accompanying bureaucracy.

    The Empathy app involves a one-time fee of $65. Once you have downloaded the app you’ll have all the information that you need to make sure that the departed has a fitting funeral and burial while tools to help you organize for the next steps are laid out for you in a simple, easy-to-understand manner.

    This “next level support for bereaved families” provides step-by-step instructions for everything that must be taken care of based on your specific situation and location. You won’t forget any steps along the way and will safeguard your rights and wishes.

    Riskified

    Riskified has designed ecommerce fraud-prevention technology that makes it easy for ecommerce platforms to facilitate fraud management. Riskified helps ecommerce platforms grow their revenue, reduce operating costs and mitigate fraud using behavioral insights, chargeback data and device data. Through global coverage of ecommerce activities and fraud patterns, Riskified enables businesses to make decisions that eliminate risk.